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ineyard "terroir," a French term
that roughly translates to "growing
conditions," is the single most important
factor contributing to Peter Michael
wines. Peter Michael Winery (PMW) is
both benefactor and steward of the land.
We are committed to tending the
mountain, soil, and water as diligently
and carefully as we tend our vines.
This commitment is demonstrated by the
implementation of sustainable
winemaking practices, including fish-
friendly farming, land conservation,
erosion control, integrated pest
management, and pro-active
environmental compliance. Sir Peter
Michael's philosophy is to "live like
you're going to die tomorrow; farm like
you're going to live forever." This
guidance is demonstrated in our everday
action and embodied in our wines.

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